#ShopSmall with Us on Small Business Saturday – November 24th

The #ShopSmall Movement is Coming to The City Beautiful!

On November 24th, the Saturday after Thanksgiving, we will celebrate Small Business Saturday.

For decades we’ve rushed off to the big chain stores on Black Friday to crowd the aisles in search of that one great deal, or this year’s must-have Christmas toy.

Sometimes, in the excitement of it all, we forget that some of our most enjoyable shopping experiences can be found at a local shop, far from the hustle and bustle of the crowded department stores.

Small business owners pour their hearts into every detail of their business.  They strive to create an enjoyable and unforgettable shopping experience for their guests.  Now it’s time to celebrate these entrepreneurs who put so much love into every detail of their business and the experiences they provide for their customers.  

Be a Part of the #ShopSmall Movement

On November 24th businesses all over Downtown Laurel will not only open their doors, but will welcome shoppers with special events, giveaways, promotions and more! 

Business owners, As a Laurel Main Street member your business can join the #shopsmall movement and receive the attention of our nationwide audience as well as customized promotional tools and tips. You don’t have to be a Main Street member to participate, but we’d love to have you as a part of our #shopsmall team.

Shoppers, do you believe in supporting small businesses?  The #shopsmall movement is a great way for you to support local entrepreneurs while enjoying a unique shopping experience. The effect of an event like Small Business Saturday has a direct impact on the goals and dreams of local folks just like you. When you support Laurel’s small business owners, you’re telling them that you appreciate the work they are doing to further our city’s growth, and that you believe in them. So invite friends to shop with you.  Share your shopping experiences on social media using the hashtag #shopsmall.  Let small business owners know you value their efforts.     

Why #ShopSmall?

The impact of an event like Small Business Saturday can’t be limited to a tally of a single day’s sales, or a list of great deals. The value of an event like this represents something much bigger — an appreciation and support of small business owners, and the impact on the local economy.

Small businesses help communities thrive.  There are 252,019 small businesses operating in Mississippi.  They make up 99.3% of all businesses in our state.  Small businesses in Mississippi created over 5,000 new jobs in 2014 alone.  That means that almost half of all employees in the state of Mississippi work for a small business.  Small businesses help ensure local economies stay strong and vibrant.  When small businesses succeed, we all do.

Consider this: When you spend $100 at a locally-owned small business, $68 stays in the local economy. Compare that to the same $100 spent at a chain store where only $43 remains locally. With the average American shopper likely to spend over $684 on holiday gifts this year, shopping at independent businesses in your hometown has the potential to make a major impact on the health of the local economy.

As the official Neighborhood Champion for Laurel’s Small Business Saturday, Laurel Main Street has worked to bring together an incredible group of local retailers who are ready to welcome you during the November 24th event!

So join us on Small Business Saturday to get great deals, find some incredible and unique local gifts, and enjoy a fun shopping experience, but, most importantly – to support the folks who are trying to make a difference for our city!

Small Business Saturday is a national initiative aimed at helping local businesses compete during the critical holiday shopping season and aims to drive shoppers to local small merchants the Saturday following Thanksgiving. In 2017, an estimated 108 million consumers reported shopping or dining at local independently-owned businesses on Small Business Saturday — generating roughly $12 billion in reported spending. Join the movement and shop local on November 24th this year! 

#ShopSmall #ShopLocal #ShopLaurel

‘This the Season to Shop Local in Laurel!

For as long as I, or anyone else can remember, the merchants of Downtown Laurel have held their Christmas Open House on the first Sunday of November.  This serves as the perfect preview for a much newer movement, Small Business Saturday.  With more than 20 places to shop, browse, and eat in the walkable downtown area, this year’s Christmas Open House is sure to provide something for everyone on your shopping list!  Bring your friends and family and support our local businesses this holiday season!

Christmas Open House Details

Most downtown merchants and retailers will be open from 12-5 p.m. on Sunday, November 4th for the Annual Christmas Open House.  However, it is up to each individual retailer to set their own hours for this event, so if there’s a shop you don’t want to miss, be sure to check with them for their hours.

The Importance of Shopping Local

We’ve heard it stated time and again that local businesses are the backbone of a community, and indeed, they are.  Small businesses, locally owned and operated, are an integral part of our community. According to the American Independent Business Alliance, “Independent, local businesses employ an array of supporting services by “buying locally” themselves. They hire architects, designers, cabinet shops, sign makers and contractors for construction. Local accountants, insurance brokers, computer consultants, attorneys, advertising agencies help run it. Local retailers and distributors also carry a higher percentage of locally-produced goods than chains, meaning more jobs for local producers.” Sounds a lot like Laurel, right?

Research reports show that for every dollar spent at a local business, 3.5 dollars are recirculated into the local economy, which creates more local jobs. Money spent at a chain retailer often doesn’t leave that chain retailer, as they outsource most of their products and services.

When you shop locally, you get to know the people behind the business and you enjoy a connection you would not otherwise have. Our local businesses give our community its flavor. The combined presence of our town’s many local businesses makes it different from every other city in the world. By supporting those businesses instead of chains, you help preserve the uniqueness our community.  Local businesses define our sense of place, and their survival depends on our patronage.  So this holiday season, we urge you to SHOP LOCAL in LAUREL.

Loblolly Festival: Things to Know Before You Go

It’s the most wonderful time of the year — It’s time for Loblolly Festival!  This year’s festival is one you won’t soon forget because it’s our largest Loblolly Festival EVER!  Here are some tips to help you enjoy the festival, whether you’re a first-timer or a seasoned veteran.  Loblolly Festival is one of Laurel’s biggest events with over 12,000 people attending annually, so lace up your walking shoes, it’s festival time!

Beat the Crowds:

The festival officially starts at 9am, so if you want to get first pick of the merchandise or avoid the crowds, come early.

Get a T-Shirt While You Can:

Stop by the Laurel Main Street trailer, which will be stationed on West Oak St., and purchase a Loblolly Festival t-shirt.  Make this one of your first stops because these shirts will go fast!

Wear Your Walking Shoes:

Loblolly Festival covers almost all of the central business district of downtown Laurel and includes over 120 vendors, crafters, performers, and activities. You’re bound to see a lot of people you know and some you forgot you knew!

Check the map and schedule:

When you arrive be sure to pick up a map.  If you’re a strategic shopper, this will definitely make it easier for you to find any specific vendors you came to see.  

2018 Loblolly map

Bring cash:

Some vendors accept credit cards, but not all do.  There is an ATM located downtown at the Laurel Welcome Center inside the First National Bank building.

Be sure to check out the brick and mortar merchants too:

Most downtown retail stores and restaurants are open during the festival and many offer sales, specials, and live entertainment.

Check the weather:

Loblolly Festival is a rain or shine event so check the weather and dress accordingly.  The Laurel YWCO will be open and available to the community from 10am – 2pm during the Loblolly Festival.  Come in to cool off and enjoy your lunch in the tea room! 

MMSA Downtown Revitalization Awards: Merchant of the Year

The Mississippi Main Street Association‘s award for Merchant of the Year recognizes one outstanding local business owner who has a flourishing and innovative business and displays an involved commitment to downtown and his or her Main Street program.  On June 21, 2018, Lott Furniture Co. received this honor at the annual MMSA Downtown Revitalization Awards in Jackson, MS. The following narrative was written by Ethan Davis and was submitted to the Mississippi Main Street judges panel.

Merchant of the Year

Lott Furniture Co. is Laurel’s oldest business; they have over a century of history in our small town. Rodney Rowell and his wife Angie believe that their business is more than just a means to an end. They believe that it is a resource for them to put down roots in their community.

Lott Furniture

The business is most certainly a family affair. Rodney’s mother, Nelly, worked there for over 50 years, with Rodney and his sister Candy following in her footsteps. In fact, Angie and Rodney met each
other while working at Lott Furniture. Now, their daughter, Keri, is stepping in to continue the tradition. The Lott crew loves history, and they fuse it with present and future in every aspect of their business. They, of course, take payments via credit cards, but they still do their books by hand, still know their customers by name, still care about the person behind the purchase. 

The Lott Furniture business model is revolutionary, but it’s actually not new. The team took Mr. Lott’s original business model—selling furniture on credit—and adapted it to the young couples that move to Laurel. The couples were amazed that they could get amazing furniture and afford it by paying monthly. Lott Furniture is re-educating the youngest generations about building relationships through credit. They also started a series of workshops called Wine and Design that give décor tips and advice on how to turn a house into a home.

However, the most incredible thing about the folks at Lott is their commitment to Downtown Laurel. Their Instagram feed is dedicated to Laurel itself; you’ll only see ads for their products in their stories. Rodney Rowell has been called the cheerleader for Laurel, and a quick look at how much he supports his fellow local businesses attests to that name. He buys everything he can from fellow merchants downtown and is a tireless supporter of Laurel Main Street. Rodney even met with local creative Bethany Byrd of Own Your Hill to create a map of Downtown Laurel and the other merchants there. Lott Furniture paid for the first batch, and it is now a staple in Downtown; every visitor picks one up when they start to explore.

When it comes to Downtown Laurel, the Rowell’s have seen it all: a thriving center of business, a downtown disrupted by urban renewal, the sheds coming down and the streets alive again. Rodney is the go-to guy for all young and older entrepreneurs. He is the epitome of believing, in good times and bad.

Rowell Family

On Thursday, June 21, 2018 the Mississippi Main Street Association hosted their 29th Annual Downtown Revitalization Awards Luncheon at the Old Capitol Inn in Jackson, MS.  Each year Mississippi Main Street recognizes excellence in downtown revitalization and honors local Main Street champions.  This is a wonderful opportunity to show the success of Laurel Main Street, to exchange ideas with other Main Street organizations, and is especially encouraging to see other thriving and successful communities. 

Essentials for Downtown Thursday

The start of Downtown Thursday is only a week away so we’ve rounded up some items from our downtown merchants that will make your trip to the Laurel Farmers Market and Downtown Movie Night a breeze even if there’s not a breeze in sight.

Make Your List & Check it Twice

Take your grocery list with you to the Farmers Market and buy what you can locally grown!  The Gift Shop at Oak Street Place, housed inside the same building as popular downtown hangout Lee’s Coffee & Tea, offers beautiful paper goods, gift items, and these Market List notepads by Rifle Paper Co.

Country Farm Market List by Rifle Paper Co. | Gift Shop at Oak Street Place | Click to Shop

Citrus Floral Julep Market List by Rifle Paper Co. | Gift Shop at Oak Street Place | Click to Sho

 

 

 

 

 

 

 

 

 

 

Be Cool

Summer sun in South Mississippi is no laughing matter.  Keep your cool and show your love for downtown with a Downtown Laurel cap from Lott Furniture Co.  Stay hydrated with luxury tumblers by Sovaro from Patina’s.  Sovaro coolers are also available for purchase if you want to pack a picnic for movie night!

Downtown Laurel Cap | Lott Furniture Co.

Sovaro Coolers & Tumblers | Patina’s

 

 

 

 

 

 

 

 

 

 

See and Be Seen

Downtown Thursday is more than a market or a movie; it’s a weekly social event!  Keep your cool and look your best with shades from Guild & Gentry or a cute new outfit from Sass & Class Boutique on Central Ave.

Maho Shades | Guild & Gentry

Top and Shorts | Sass & Class Boutique

 

 

 

 

 

 

 

 

 

 

Totes Y’all

You’re sure to load up on lots of goodies at the Farmers Market and you’ll definitely want a hand getting them home!  These tote bags are the perfect size and shape so be sure to pick one up before the market!

Beehive Market Bag | Adam Trest Home | Click to Shop

Canvas Tote | Laurel Mercantile Co. | Click to Shop

Downtown Laurel Canvas Tote | Lott Furniture Co.

 

 

 

 

 

 

 

Dinner and a Movie

On Thursdays, pack a picnic or grab dinner downtown!  These huge microfiber beach towels from Guild & Gentry are perfect for a picnic during Downtown Movie Night.  Vintage quilts also make fantastic picnic blankets and can be purchased at Peddlers’ Junktion.

Dock and Bay Microfiber Beach Towels | Guild & Gentry | Click to Shop

 

 

 

 

 

 

 

 

 

 

The Knight Butcher will be open until 7:00 p.m. every Thursday in June and will offer tax free jerky, fudge, and brown bag dinners!  If you don’t want to take your dinner to-go, grab a seat on the patio and enjoy live music on The Knight Butcher stage from 5:00 – 7:00 p.m.

Knight Sugar Homemade Fudge | The Knight Butcher

Knight Jerky | The Knight Butcher

 

 

 

 

 

 

 

 

 

 

 

We can’t wait to see all the vendors and visitors next Thursday for the first Downtown Thursday of the season!