#ShopSmall with Us on Small Business Saturday – November 25th

The #ShopSmall Movement is Coming to The City Beautiful!

For decades we’ve rushed off to the big chain stores on Black Friday to crowd the aisles in search of that one great deal, or this year’s must-have Christmas toy.

Sometimes, in the excitement of it all, we forget that some of our most enjoyable shopping experiences were found at a local shop, far from the hustle and bustle of the crowded department stores.

Small business owners pour their hearts into every detail of their business.  They strive to create an enjoyable and unforgettable shopping experience for their guests.  Now it’s time to celebrate these entrepreneurs who put so much love into every detail of their business and the experiences they provide for their customers.  

On November 25th, the Saturday after Thanksgiving, we will celebrate Small Business Saturday.

Be a Part of the #ShopSmall Movement

On November 25th businesses all over Downtown Laurel will not only open their doors, but will welcome shoppers with special events, giveaways, promotions and more! 

Business owners, As a Laurel Main Street member your business can join the #shopsmall movement and receive the attention of our nationwide audience as well as customized promotional tools and tips. You don’t have to be a Main Street member to participate, but we’d love to have you as a part of our #shopsmall team.

Shoppers, do you believe in supporting small businesses?  The #shopsmall movement is a great way for you to support local entrepreneurs while enjoying a unique shopping experience. The effect of an event like Small Business Saturday has a direct impact on the goals and dreams of local folks just like you. When you support Laurel’s small business owners, you’re telling them that you appreciate the work they are doing to further our city’s growth, and that you believe in them. So invite friends to shop with you.  Share your shopping experiences on social media using the hashtag #shopsmall.  Let small business owners know you value their efforts.     Shop Small

Why #ShopSmall?

The impact of an event like Small Business Saturday can’t be limited to a tally of a single day’s sales, or a list of great deals. The value of an event like this represents something much bigger — an appreciation and support of small business owners, and the impact on the local economy.

Small businesses help communities thrive.  There are 252,019 small businesses operating in Mississippi.  They make up 99.3% of all businesses in our state.  Small businesses in Mississippi created over 5,000 new jobs in 2014 alone.  That means that almost half of all employees in the state of Mississippi work for a small business.  Small businesses help ensure local economies stay strong and vibrant.  When small businesses succeed, we all do.

Consider this: When you spend $100 at a locally-owned small business, $68 stays in the local economy. Compare that to the same $100 spent at a chain store where only $43 remains locally. With the average American shopper likely to spend over $684 on holiday gifts this year, shopping at independent businesses in your hometown has the potential to make a major impact on the health of the local economy.

As the official Neighborhood Champion for Laurel’s Small Business Saturday, Laurel Main Street has worked to bring together an incredible group of local retailers who are ready to welcome you during the November 25th event!

So join us on Small Business Saturday to get great deals, find some incredible,unique local gifts, and enjoy a fun shopping experience, but, most importantly – to support the folks who are trying to make a difference for our city!

Small Business Saturday is a national initiative aimed at helping local businesses compete during the critical holiday shopping season and aims to drive shoppers to local small merchants the Saturday following Thanksgiving.  More than 100 million Americans shopped small on Small Business Saturday last year.  Join the movement and shop local on November 25th this year!

#ShopSmall #ShopLocal #ShopLaurel

‘Tis the Season to Shop Local in Laurel!

For as long as I, or anyone else can remember, the merchants of Downtown Laurel have held their Christmas Open House on the first Sunday of November.  This serves as the perfect preview for a much newer movement, Small Business Saturday.  With more than 20 places to eat, shop, and browse in the walkable downtown area, this year’s Christmas Open House is sure to provide something for everyone on your shopping list!  Bring your friends and family and support our local businesses this holiday season!

Christmas Open House Details

Most downtown merchants and retailers will be open from 12-5 p.m. on Sunday, November 5th for the Annual Christmas Open House.  However, it is up to each individual retailer to set their own hours for this event, so if there’s a shop you don’t want to miss, be sure to check with them for their hours.

Drop & Shop: Child-free Shopping Event

Does Santa need to do a little child-free shopping?  One of Downtown Laurel’s newest additions, Central Creativity, is hosting a “Drop & Shop” event so patrons can shop without their eavesdropping elves.  Central Creativity will be open from 12-5 p.m. and will have fun and educational activities for children ages 4-12.  Kids will love exploring virtual reality worlds, open Minecraft lab, art projects, hands-on science experiments, and more!  The cost for Drop & Shop is $10 per child per hour.  For more information, contact Central Creativity at (601) 580-8773.

The Importance of Shopping Local

We’ve heard it stated time and again that local businesses are the backbone of a community, and indeed, they are.  Small businesses, locally owned and operated, are an integral part of our community. According to the American Independent Business Alliance, “Independent, local businesses employ an array of supporting services by “buying locally” themselves. They hire architects, designers, cabinet shops, sign makers and contractors for construction. Local accountants, insurance brokers, computer consultants, attorneys, advertising agencies help run it. Local retailers and distributors also carry a higher percentage of locally-produced goods than chains, meaning more jobs for local producers.” Sounds a lot like Laurel, right?

Research reports show that for every dollar spent at a local business, 3.5 dollars are recirculated into the local economy, which creates more local jobs. Money spent at a chain retailer often doesn’t leave that chain retailer, as they outsource most of their products and services.

When you shop locally, you get to know the people behind the business and you enjoy a connection you would not otherwise have. Our local businesses give our community its flavor. The combined presence of our town’s many local businesses makes it different from every other city in the world. By supporting those businesses instead of chains, you help preserve the uniqueness our community.  Local businesses define our sense of place, and their survival depends on our patronage.  So this holiday season, we urge you to SHOP LOCAL in LAUREL.